If you click on the link, you'll be re-directed to VisitIndiana.com. At first, I thought that was the new slogan, though there isn't much difference (excitement wise) between "Enjoy Indiana" and "Visit Indiana".
The new slogan, which was announced in April, is actually "Restart your engines". Reportedly, that will create a buzz to attract tourists and their money to our fair state. Just in case Restart doesn't work out, I came up with some other catchphrases:
- Visit Indiana - You'll Enjoy It!
- Wander IN (I know that's similar to the ill-fated Wander Indiana, but I always liked that phrase and I loved the song, remember "hot dog people got it all down cold"?)
- Race on IN
- Speed - it's not just a town in Indiana. (Look it up - it's in Clark County)
- From Amish to Nudists - we got something for everyone
- wHoop it up in Indiana
- Hoosier vacation destination now? (Think about it, say it outloud, it will come to you - eventually)
- Spend your summer in Indiana - we've been saving daylight for you
- Tornadoes love us and so will you!
- There's more than 500 things to do in Indiana
(There's an article on Nuvo.net that indicates many Hoosiers thought the "restart your engines" slogan referred to restarting their cars after they hit a few potholes. Beware - there are several potholes around the Castleton mall big enough to actually swallow a Volkswagon Beetle or Mini-Cooper.)
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